string shipping

shipping_width

Package width for shipping calculation. Pairs with shipping_length and shipping_height for dimensional weight.

Also known as: width

Channel support

Channel Status Field name Notes
Google Merchant Center Optional shipping_width —
Meta Commerce Manager Optional shipping_width —
TikTok Shop Recommended package_width —
Pinterest Catalog Optional shipping_width —
Amazon Required item_width —
Bing Merchant Center Optional shipping_width —

Why it matters

Dimensional weight is calculated from length × width × height ÷ divisor. Missing any dimension defaults carriers to assumed values, often inflating shipping cost.

Width pairs with length and height to compute dimensional weight. Common operational failure: feed pipeline populates length and height from product data but leaves width empty (some systems track 2D dimensions but not 3D). Carriers fall back to assumed values; shipping cost calculations inflate.

The precision: round to nearest centimetre or inch. Carriers round up at billing time, so over-precision in the feed adds no value. A 14.7 cm width gets billed as 15 cm regardless.

For irregularly-shaped items, use the bounding-box width — the longest measurement across the width axis. Carriers ship rectangular packaging; the bounding box determines cost.

Format rules

  • Numeric + unit (cm or in)

    Applies to: Google Merchant Center, Meta Commerce Manager, Pinterest Catalog, Amazon, Bing Merchant Center

Valid examples

15 cm

Package width

FAQ

How precise do dimensions need to be?

Round to nearest centimetre. Carriers round up at billing time, so over-precision in the feed adds no value.

Last reviewed: 26 May 2026

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